Increasing donor retention is critical to fundraising success. If we segment our donors effectively and communicate with them creatively, we end up with more loyal donors who have higher retention rates and make larger gifts. Rosemary Oliver, CFRE
Amnesty International

This isn't "our father's fundraising"-the future of philanthropy will be shaped by how we engage different audiences. We need to understand their motivations and change our strategies to provide the experience that new volunteers and philanthropists want. Alice L. Ferris, MBA, CFRE, ACFRE
GoalBusters

Compared with the for-profit sector, non-profits have a smaller pool of professionals to engage, and groom into our roles to advance our causes. How will this unfold in the next decade if we don't as leaders groom our successors? Deborah Legrove, CFRE
crawfordconnect